281,312 3 Month Hotline               $80
 10,259,766 Hispanic Consumerbase         $70.00/M
  6,687,913 Spanish Speaking        +     $10.00/M
  2,614,392 Phone Numbers           +     $10.00/M
    329,664 Mail Order Buyers       +     $10.00/M
    323,834 Mail Order Donors       +      $8.00/M
          0 Unlimited Annual Usage       $130.00/M
          0 Fundraiser Rate               $60.00/M
            Counts Thru 12/31/2009   

This file is a highly-targeted base of            
Hispanic consumers who actively respond to        
both product-related and service-oriented         
offers.  This database offers marketers the       
ability to reach Hispanic prospects based upon    
gender, household income, presence of             
children, and other identifiers that can          
further enhance response.                         
                                                  
                                                  
Additional Charges:                               
  Aggregate Vehicle Value @ $8/M                  
  Computer Software Used @ $35/M                  
  Dominant Vehicle Lifestyle @ $10/M              
  Home Purchase Date @ $10/M                      
  Mail Responder @ $8/M                           
  New Bankcard Issued @ $12/M                     
  Number of Vehicles @ $8/M                       
  Owner of Truck/Motorcycle/RV @ $8/M             
  Presence of Bankcard @ $10/M                    
  Real Property Type @ $10/M                      
  Retail Activity @ $10/M                         
  Software Buyer @ $25/M                          
  Working Woman @ $8/M                            
                                                  
Exchange is not available.                        
                                                  
Charges will apply for order cancelled after      
production of list.                               
                                                  
Updated quarterly.                                
                                                  
Last Update:  01/01/2010                          
Next Update:  04/01/2010                          

-------- DATE --------
01/01/2010 UPDATED       
01/21/2010 CONFIRMED     

-------- SEX ---------
33% MALE                      
48% FEMALE                    

------- MEDIA --------
COMPILED/SELF REPORTED        
INFORMATION                   

----- SELECTIONS -----
     $10.00 Mail Order Buyers        
      $5.00 Gender/Sex               
      $5.00 Age                      
     $10.00 Education                
     $20.00 Home Business/SOHO       
      $8.00 Contributors/Donors      
      $5.00 Home Owner               
      $5.00 Income Select            
      $5.00 Marital Status           
     $10.00 Phone Number             
      $8.00 Occupation               
      $5.00 Household Income         
      $5.00 Renter                   
     $10.00 Presence of Child        
      $5.00 SCF                      
      $5.00 Zip                      
     $30.00 Computer Users/Owners    
        N/C Cheshire Labels          
      $2.00 Keying                   
      $7.50 P/S Labels               
     $10.00 Run Charges              
     $10.00 Galley Listing           
     $10.00 Telemarketing Select     
     $50.00 Email Delivery (flat fee)
     $50.00 Diskette (flat fee)      
     $50.00 CD-ROM (flat fee)        
     $50.00 Modem/FTP/BBS (flat fee) 
      $8.00 Credit Cards             

---- MINIMUM ORDER ---
5,000                         

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